How
big of a trade show display do I need?
Your
choice of a trade show display will depend on
what type of trade shows you normally go to.
You will need a trade show display that is large
enough to compete on the show floor for the
attention of the trade show attendees. However,
many trade shows will primarily be a tabletop
display environement. The right tabletop display
can make a big impact at certain trade shows.
Should
I buy a pop-up or a panel system?
The
best choice for your trade show exhibit depends
on what you hope to display at the show. For
those exhibitors looking to display a graphic
message, the pop-up trade show exhibit is the
way to go. Pop-up displays offer a larger graphic
surface in trade show booths, which allows you
to display large format graphics without breaking
up the image. The pop-up trade show booth is
also 1/2 the weight of similar sized panel systems.
However,
if you want to display actual product that is
heavy, you will want to go with a panel system
for your trade show booths. The panel system
can be equipped with slat wall or heavy-duty
storage space. The panel trade show exhibit
system will also provide you with plenty of
extra storage space.
I've
heard I can use banner stands instead of pop-ups,
do you recommend this?
We
like this option for trade show exhibits in
the right circumstances. Today's banner stands
for trade show exhibits can be combined to form
10' or 20' full graphic walls that are light
weight and easy to transport. These are nice
for trade show exhibitors that want to travel
light. However, there is something to be said
for having a trade show booth that projects
a strong image. Some show environments call
for more than just a simple graphic back wall.
How
important are graphics?
Graphics
are what makes your booth stand out, which is
what makes your company a winner at trade show.
Never buy a trade show display based on the
special features of the display hardware. Many
of these displays are very simmilar. The most
important thing is the quality of your trade
show graphics. Do note treat them as an after
thought.
What
is the most important factor when buying a trade
show display booth?
Once
again, the answer to that question depends on
the trade show exhibitor. What are your priorites?
When you select a trade show display, there
are always trade-offs, don't let any salespeople
tell you different. You will sacrifice portability
for a custom look. Added counter space will
add weight to your trade show exhibit, which
will increase your shipping costs. You must
decide what features are most important to you
and design your display booth around those.
Pop-up
booths, trade show panel system booth exhibits
and banner stands are available at exhibitstogo.com
and in stock pop-ups and table top displays
are available at nextdayexhibits.com.
